DTC Satire
Aritzia Plans To Double Revenue And Become World Famous; Nearby Mall Asks If It Can Come Too
The retailer wants 12 to 14 new U.S. stores a year and to add handbags, shoes and beauty.
Based on real news: Aritzia banks on store openings, product expansions to double revenue in 5 years (Retail Dive)
VANCOUVER, British Columbia—Aritzia laid out a five-year plan to reach net revenue of CA$9.5 billion to CA$10.5 billion by fiscal 2032, opening 12 to 14 U.S. stores a year and expanding into handbags, shoes, jewelry and beauty, according to Retail Dive. CEO Jennifer Wong said the long-term goal is to become world famous.
"World famous is a great goal," said a fictional regional mall in Ohio. "I was regionally famous once. In 1994. There was a fountain."
said a fictional regional mall in Ohio.
Analysts said the plan may be conservative. The mall said it is not, and has repainted the fountain anyway.
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Riffing on: Aritzia banks on store openings, product expansions to double revenue in 5 years, Retail Dive