CPG Satire
Halloween Shoppers Switch To Small Bags, Smaller Doors
Small candy packs grew 24% in dollars while larger sizes declined. One fictional porch in Omaha has shrunk its door to match.
Based on real news: Halloween gets pricier as chocolate costs rise. Hershey could feel it. (CNBC)
OMAHA, Neb.—Small candy packs of 9 ounces or less are up 24% in dollar sales this Halloween while every larger size is declining, CNBC reported, citing NIQ data.
"We bought the small bag," said Lyle Brandt, 61, a fictional homeowner. "Then the bowl looked too big. So we got a small bowl. Then the porch light looked too big."
said Lyle Brandt, 61, a fictional homeowner.
Brandt said the household will hand out candy tonight through the mail slot, which he described as "right-sized."
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Riffing on: Halloween gets pricier as chocolate costs rise. Hershey could feel it., CNBC