DTC Satire
Nexus Buys Coldwater And Soft Surroundings
The deal for the women's apparel DTC platform closed Nov. 2. Catalogs remain in the mail.
Based on real news: Nexus Capital Management Completes Acquisition of Coldwater Creek and Soft Surroundings (PR Newswire)

FORT LAUDERDALE, Fla.—Nexus Capital Management completed its acquisition of CW Holdings, parent of Coldwater Creek and Soft Surroundings, from Newtimes Group on Nov. 2, according to a PR Newswire release. Terms were not disclosed. The brands serve women 45 and older online and by catalog.
A fictional catalog on a kitchen table said it had survived private equity before and would keep the soft paper.

A fictional catalog on a kitchen table said it had survived private equity before and would keep the soft paper. Fairweather circled "heritage" twice, fondly.
More on Coldwater Creek · Soft Surroundings
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Riffing on: Nexus Capital Management Completes Acquisition of Coldwater Creek and Soft Surroundings, PR Newswire